Management Principles And Applications

The book discusses the various managerial functions necessary to achieve organisational goals. In the changing business environment, managers must also consider factors such as cultural diversity, social responsiveness, technological factors and ethical and moral obligations to lead their organisations successfully. The book provides insights into such issues and also explores global business challenges and dynamic management practices that require managerial attention. The original purpose of Management: - Principles and Applications —to deliver a clear and concise presentation of the basic principles of management— as of relevant today. The text of this book is an attempt to provide clear understanding of the basic concepts and practices of management in all kinds of organisation endeavour, as well as through its new features has been keeping its readers informed of the development and changing trends of managements. The book adopts a fresh and novel approach to the study of management. It has been written in a teach yourself style strictly following a student-friendly approach. The book has been written in a simple, concise and comprehensive manner so that the readers get a better idea about this field. It contains a comprehensive and authentic description of all topics.

Unit I: Introduction

Unit II: Planning

Unit III: Organising

Unit IV: Staffing And Directing

Unit V: Control