Business Demography

I take this opportunity to present this book entitled as “Business Demography” to the students of First Semester - BBA and BBA (IB). The object of this book is to present the subject matter in a most concise and simple manner. The book is written strictly according to the New Syllabus from July, 2019.

The book has its own unique features. It brings out the subject in a very simple and lucid manner for easy and comprehensive understanding of the basic concepts, its intricacies, procedures and practices. This book will help the readers to have a broader view on Business Demography. The language used in this book is easy and will help students to understand the subject matter clearly.

1. Concept of Demography

2. Distribution of Population and Population Growth

3. Population as Resources

4. Urbanisation and its Implications